From pixels to possibilities

Bringing hotel spaces to life with a family-friendly digital adventure.

Web App + QR Code Scanner + Multilingual Support
Novotel | Hide & Seek

Hide & Seek: A digital game for young explorers.

An interactive HTML treasure hunt designed to entertain families during their Novotel stay.

The brief

Playful brand engagement through smart, simple tech.

As part of Novotel’s global digital strategy, the brand wanted to enhance family stays with a unique in-hotel experience. The challenge: build something fun, accessible, and memorable — without requiring any downloads or complex setup.

We created Hide & Seek, a mobile-friendly HTML5 web game where kids and families go on a digital treasure hunt around the hotel. Players scan QR codes to discover hidden Novotel characters, collecting them one by one until the game is complete. The platform supports multiple languages and ends with a digital certificate and optional prize draw entry — turning a simple hotel stay into something much more engaging.

User holding a smartphone displaying a Novotel app with a playful bear illustration and a greeting message.

Overview

Players scan QR codes to find and collect friendly animated characters hidden around the hotel — creating a self-guided, screen-based adventure.

At the end of the game, players receive a digital certificate they can share on social media — adding a moment of delight and brand amplification.
Three mobile screens of Novotel game showing character selection and progress with a seal character named Cici.
Novotel app interface with clues for a hotel-themed scavenger hunt, featuring mascot Cici the seal.
Novotel app displaying a digital certificate for a Hide & Seek game winner, placed on an orange surface.

Multilingual hide and seek game invitation with various country flags, playful design.
Novotel Hide & Seek Champion certificate with playful bear illustration, wooden tray, and decorative dried flowers.