
Powering global surf events with a bespoke end-to-end athlete management platform.
Custom Web App + API Development
International Surfing Association
A wave of innovation for global athlete registration and event operations.
The Lineup is a fully custom platform built to manage the ISA’s world championship events.

The brief
Streamlining event operations for federations and athletes alike.
The International Surfing Association needed a platform that could handle the unique demands of managing global surf competitions — from shortboard and paddleboard to para-surfing.
We developed The Lineup, a bespoke event management system that simplifies athlete registrations, federation oversight, payments, and identity verification. Built from the ground up, the platform was designed to scale alongside the ISA’s international events, and offers the flexibility to adapt to future competition formats and evolving user needs.

Overview
The Lineup centralises everything from athlete onboarding to federation invoicing in one secure, easy-to-navigate platform — eliminating spreadsheets and manual admin.



Rosters, invites, and payments — all in one place, and fully automated.
One platform for everyone
Team managers, athletes, and federation admins all work from a single system — managing rosters, event categories, and fees with real-time updates and role-based access.
Built for security and scale
Athlete verification includes encrypted ID checks and secure payments. The system also generates detailed invoices and audit trails for federation use — all GDPR-compliant.



“M&C has been a genuinely great digital partner for The ISA.”